Ways of Making Digital Signage Effective in Retail
Emily entered a supermarket, grabbed a trolley, and went down every aisle picking things of her use that were on her list of things-to-buy. Once done, she went to stand in a queue leading to the counter; there is a couple standing in front of her along with about 7 to 8 customers more. She stands there and notices what the couple is conversing about, the two kids running around the counter, the pale grey tiles that make the place look instantly dull and so much more. She thinks about the things she has purchased. That peanut butter is really not necessary this month, nor is the hand moisturizer or the paper towels. She takes them out of the trolley and moves on. She removes two more items by the time she reaches counter.